1.Digital NeuroMarketing"Beyond Just Tracking"

Why does a consumer purchase that pair of jeans, enroll their child at a prep school, fill out a web-form, or purchase that automobile?

ProData’s A.I. predictive modeling engine uses cutting edge technology to track a consumer’s online browsing activity and then connect the dots to pinpoint a company’s brand specific audience with unprecedented accuracy!

2. The ProData Difference

The ProData platform uses real-time data to track, analyze and decide when, where and how to engage the consumer digitally. ProData also owns, operates and continually enhances our in-house database.

Over the course of 15 years, we’ve cultivated relationships with all major ad networks and publishers. This allows us to cover nearly 97% of domestic digital ad space. Our database is now one of the largest in the country, including over 400 Million consumer device identifiers – with 100’s of demographic & psychographic data selects to choose from.

3. Zero Click Fraud = Results

• ProData is a member of the Trustworthy Accountability Group® (T.A.G.) and was awarded one of the first “Certified Against Fraud” seals.
• All digital campaigns are MRC® rated “above-the-fold” to ensure viewability.
• Additionally, we use Botman & Protected Media® real-time scoring to virtually eliminate ad fraud and bot traffic.

The industry standard click-through-rate for display is about 0.30%. ProData regularly achieves upwards of 1.00% CTR through our advanced targeting algorithms.

Yes, you read that right; 3x the national average for CTR’s!